Velvet by Graham and Spencer
E-Commerce
Wholesale website
Retail displays
For more than a decade CM.co has worked with Velvet as a partner. Originally, we helped bring e-commerce in-house early in 2013 and supported their monumental growth through to acquisition and beyond. We have continued to be a creative partner and have supported their retail expansion delivering store graphics regularly and supporting their wholesale business.
CLIENT’S PERSPECTIVE:
...their insights and leadership have helped grow our bottom line by creating an e-commerce experience that engages & converts customers and grows revenue while streamlining processes.
Hillary Knoll - VP of E-Commerce
CM.co became a trusted partner for Velvet by helping them bring e-commerce in-house resulting in an 800% growth from their outsourced partners. We researched and recommended platform, process, and partners for their end-to-end customer journey and designed, developed, and successfully launched their site in a matter of months. From there, our partnership grew into supporting their omni-channel retail strategy.
Ongoing Retail Expansion
After Velvet was acquired by Adastria, we supported their retail growth by designing window displays and signage for their expanding retail portfolio. We updated window displays for holidays, seasonal and promotional events facilitating both the design and production of the graphics and in some cases, even installing.
Our work has always included supporting their wholesale business by maintaining a password protected site for buyers to shop their latest collections and releases.
CLIENT’S PERSPECTIVE:
Always working on intense deadlines that could never be missed, Collective Memory never let me down. They produce beautiful design and photography along with the highest standards of service, creativity and integrity.
Leslie Rutledge - Art Director
